McElhinneys has unveiled their new Autumn/Winter 2022 campaign with a stunning video showcasing some of the incredible brands highlighting this season's top trends.
The theme of the campaign this season is 'Freedom to Fashion' which is all about encouraging people to express themselves through their sense of style.
As the video begins in black and white looks and transitions through to vibrant colour styles which showcases a major trend of this season which is all about incorporating bold and bright colours in your wardrobe.
Symbolism is important throughout the campaign, from the use of tied-down balloons which highlights how many of us tend to hold ourselves back when it comes to style, to unplugged keyboards - which pokes fun at our reliance on technology.
Our A/W22 campaign is all about inspiring our customers to push themselves when it comes to style and using our expert knowledge to guide you towards finding the perfect outfits for all occasions and events.
We want our customers to feel free to make bolder style choices and help give them confidence to style their favourite looks in different ways to make the most out of their wardrobes.
Amongst the key brands featured in this Autumn/Winter campaign are Kameya, Kate Cooper, Birelin, Christina Felix and Exquise.
We felt it was important to use brands that had diverse collections that have something for every type of customers at a variety of different price points.
Want to shop the looks?
Check out some of the key women's collection pieces featured in the campaign video below...
Shop the full Autumn/Winter campaign collection by clicking here.
If you're looking for some new season inspiration, let us be your guides at McElhinneys across clothing, beauty, homeware and so much more.
Until next time,
Hannah